The Positive Voice in the Community
We are the B.E.S.T (Build, Empower, Strengthen, and Thrive)
Calling ourselves the leading Caribbean Newspaper in Canada is a bold statement. We can say this because we have uniquely positioned ourselves to take advantage of the ever-changing media landscape. We are also aware of our vulnerabilities to decline if we do not make the changes needed to keep up with this fast-paced world.
With this in mind, Toronto Caribbean Newspaper has staked its future on being the reading destination for the Caribbean Diaspora in Canada and around the world. Our main goals are to: Build our diverse community, Empower the members of the community, Strengthen the community by showing support, and finally Thriving together as a strong, well-oiled unit. We are not here to compete with anyone; we know that the more sound business strategy for the Toronto Caribbean Newspaper is to provide journalism so strong, that several million Caribbean readers around the world feel connected through one source.
Of course, this strategy is deeply in tune with our core values: lead by example, go the extra mile, stay humble, be disciplined, accept responsibility, take initiative, build positive & fun relationships, seek knowledge, be selfless, be enthusiastic, and do the right thing. In order to succeed and continue providing journalism that stands apart, we aim to stay informed and open to our community.