FreshCo is the discount banner of Sobeys Incorporated (a 100% Canadian-owned company established in 1907).

Launched in 2010, FreshCo's commitment is to provide the best discount grocery shopping experience. Offering quality fresh food at low prices and with less compromise.

Today FreshCo has 92 stores in 50 towns/cities across Ontario and our unwavering commitment continues.


Gift Cards

Share your love of FreshCo. with your friends and family. Buy FreshCo. gift cards at all FreshCo. stores.

Gift cards can be purchased or reloaded at any FreshCo. store.

Check your card balance in-store or by calling 1 (800) 832-0717.

Want To Join Our Team?

Our stores are always on the lookout for great people.

Visit any of our stores and ask to speak with the Owner/Operator for opportunities.

Looking for a career in one of our offices? Learn More

Here are some of the types of foods we sell:

  • Italian
  • Portuguese
  • Greek
  • East European
  • Kosher
  • Asian
  • South Asian
  • Middle Eastern
  • West Indian
  • Latin American


At FreshCo., you'll find a good assortment of fresh, processed, and frozen meats.

Here's what we stand for:

  • Quality fresh beef, pork, and chicken at discount prices
  • Less compromise. In addition to our great every day offering of fresh meat, we offer you the choice of Premium fresh meat choices like Angus Beef, Pork, and Air- Chilled Chicken
  • Supporting Canadian Farmers
  • We are committed to sourcing our fresh beef, pork, and chicken from Canadian farmers
  • The brands you love in processed and frozen meat
  • Great selection and prices in our frozen value products. Look for the $5, $7 and $10 stickers.
  • International Variety
  • Staples for our multicultural customers and variety for customers who would like to try something new and different
  • Halal products
  • Get more info about our International Foods selection

...and all at prices you can trust backed with our Price Match promise


At your FreshCo store, we're here to help make your life easier! Save time and enjoy the convenience of filling your prescription at our in-store pharmacy while you shop!

We offer a variety of products & services that are included in our commitment to helping you live a more healthy life:

  • Open 7 days a week
  • blood pressure and cholesterol screening
  • diabetes meters and training
  • medication reviews and custom pill packs to organize your medication
  • flu shots (during the flu season)
  • free vitamins and advice to help you if you are pregnant or thinking of getting pregnant
  • health & wellness days
  • a drugstore with a full selection of OTC medications for everyday ailments at lower prices

Ask us how we can help reduce your copay on ODB plans!